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Each of the state’s 12 federally recognized Native American tribes and three Detroit commercial casinos offer pathways for access. We expect 15 online sports betting operators in Michigan eventually. Now that everyone will start soon, PointsBet will be near the starting line in a competitive race. PointsBet made that clear even when the hope was for Michigan online gambling to launch late last year. The Australian company has said for some time it wouldn’t launch until early 2021. When will PointsBet online sportsbook arrive in Michigan? PointsBet also will be displayed at, as well as the team’s mobile app and social media channels. The company will have rights to limited in-game, broadcast-visible digital signage opportunities, too.
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And BetRivers runs commercials and also sponsors broadcast spots on Fox Sports Detroit.Īs for the PointsBet deal, it gives the operator full usage of Pistons IP, marks, and logos, as well as sponsorship opportunities and brand visibility across various digital and social assets.
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Parx Casino brands show on the digital courtside apron. More on the Detroit Pistons, PointsBet deal in Michiganĭetroit Pistons fans have been inundated with sports betting commercials and signage in the lead up to an expected online launch this month.įanDuel and DraftKings are very visible at Little Caesars Arena.
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In New Jersey, the brand has a well-known tie (and a clever series of TV ads) with former Philadelphia 76ers Allen Iverson.Īnd Darrelle Revis, NFL cornerback of the NY Jets and New England Patriots, built the Revis Betting Academy with PointsBet in 2018. PointsBet, of course, has inked deals with individual athletes before. “Get ready, Michigan – ‘Yessir’!”Ī release announcing the partnership indicated PointsBet will “leverage Hamilton’s knowledge of basketball and more specifically of the Detroit sports atmosphere to align his unique insight with the company’s premier offerings.” Hamilton also touted the sites unique features such as the Name A Bet option and points betting platform. Detroit sports fans will love what PointsBet has to offer, such as an app that is specifically tailored for the teams they support, as well as the most betting options in the world, including up to 1,000 markets per NBA game.” “I’m incredibly excited to join the PointsBet team and help usher in the fastest, most premium sports betting experience to the best fans in sports. “My love for Michigan and the city of Detroit is no secret,” said Hamilton in a press release. PointsBet is banking on those good feelings helping out the company’s future. The three-time All-Star and national champion at UConn takes fans back to better times in their minds. He played nine seasons in the red, white, and blue. Hamilton, best known for his nickname Rip and signature face shield, helped the Pistons to the 2004 NBA championship.
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Hence, deals like this make sense for the Australian company. PointsBet has an uphill climb to earn name recognition for the Michigan online sports betting marketplace.
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Rip Hamilton not the first pro athlete in PointsBet’s corner But Hamilton marks the first for a Michigan athlete. The company signed Devin Hester to a partnership in addition to their deal with the Chicago Bears last year. Having local athletes promote the platform is not new for PointsBet, either. The Pistons already inked partnerships with FanDuel and DraftKings. Last summer, the company signed a deal with the Detroit Tigers, a first for any MLB team. PointsBet, however, is bolstering its ties to Michigan. Michigan online gambling will launch this month, according to the most recent reports. 32 hangs at Little Caesars Arena, is the first athlete from a Michigan pro sports franchise to sign with a sportsbook operator. The upcoming Michigan online sportsbook announced a deal with the Pistons on Tuesday. Former Detroit Pistons champion Richard Hamilton will be a brand ambassador for PointsBet. While a Michigan sports team and operator have linked another sports betting pact, one legendary local athlete is pioneering a partnership.